Apr 16, 2025

What Sells Houses the Most?

What Sells Houses the Most? Key Factors to Boost Your Home’s Appeal

Selling your home can sometimes feel like an overwhelming process. The market is always evolving, and you want to make sure your property stands out. But what exactly makes a house sell quickly and for a great price? In this blog post, we’ll dive into the top factors that influence a home’s sale—whether you’re selling in Chicago or beyond—and provide actionable insights to help you maximize your home’s appeal.


1. Curb Appeal: First Impressions Matter

Why Curb Appeal Matters

The first impression a potential buyer has of your home is crucial. Curb appeal is the exterior attractiveness of your home, and it can significantly impact whether a buyer decides to take a closer look.

Statistics from the National Association of Realtors suggest that homes with well-maintained exteriors often sell faster and for higher prices. Simple improvements like landscaping, fresh paint on the front door, and new lighting can make a world of difference.

What You Can Do

  • Maintain the Lawn: Keep the lawn well-trimmed and add some color with flowers or shrubs.

  • Power Wash the driveway and any exterior surfaces for a fresh look.

  • Update the Front Door: A coat of paint or a new door handle can make your home more inviting.

2. Updated Kitchens and Bathrooms

Why Kitchens and Bathrooms Are Key

Kitchens and bathrooms are among the most important rooms in a home when it comes to resale value. Buyers often prioritize these areas because they are expensive to renovate and crucial to day-to-day living.

Research from Remodeling Magazine’s Cost vs. Value Report shows that kitchen and bathroom renovations provide some of the highest returns on investment.

What You Can Do

  • Kitchen Updates: Even small changes like replacing hardware, updating countertops, or adding modern lighting can make a significant impact.

  • Bathroom Updates: Consider replacing outdated fixtures, installing new faucets, or adding fresh tile or paint. A modern, clean bathroom can make your home feel more luxurious.

3. Home Staging: Show the Potential

The Power of Staging

Home staging can help buyers visualize themselves living in your space. According to a study by the National Association of Realtors, 77% of buyers’ agents say that home staging makes it easier for buyers to visualize the property as their future home. A staged home tends to sell faster and for more money than an unstaged one.

What You Can Do

  • Declutter: Clear away unnecessary items to make your home feel spacious.

  • Neutralize the Space: Use neutral colors and modern furniture to appeal to a wider range of buyers.

  • Highlight Key Features: Make sure your best features, like fireplaces or large windows, are well-lit and showcased.

4. Location, Location, Location

The Power of Location

It’s no surprise that location plays a massive role in a home’s appeal. Proximity to good schools, parks, public transportation, and amenities can make a big difference in buyer interest.

In Chicago, homes near top-rated schools, public transit, and local attractions tend to sell for a premium.

What You Can Do

  • Highlight Local Amenities: If you’re in a desirable location, make sure your listing emphasizes nearby attractions, schools, and conveniences.

  • Address Location Downsides: If your home is in a less-than-ideal location, focus on selling the positives—whether that’s a larger home, bigger yard, or price advantage.


5. Pricing Right: Competitive and Realistic

Why Pricing Is Crucial

Setting the right price for your home is one of the most important aspects of the selling process. Homes that are priced too high can scare off buyers, while homes priced too low can leave money on the table.

A competitive and realistic price will attract serious buyers. According to a report by Zillow, homes that are priced correctly for the market are more likely to sell quickly and receive multiple offers.

What You Can Do

  • Consult a Real Estate Expert: A professional can help determine the right listing price based on market conditions and comparable properties.

  • Adjust If Needed: If your home isn’t selling, consider reducing the price to align with market demand.


6. High-Quality Photos and Virtual Tours

The Role of Photography

In today’s digital age, most buyers start their home search online. That means high-quality photos and virtual tours are essential to making a strong first impression.

A study by Redfin found that homes with professional photos sell 32% faster than those without. Investing in quality photography can make your home look its best and stand out in a crowded market.

What You Can Do

  • Hire a Professional Photographer: A real estate photographer knows how to capture your home’s best angles and highlight key features.

  • Consider Virtual Tours: Virtual tours allow remote buyers to explore the property in detail, increasing your chances of attracting out-of-town buyers.

7. Work with a Skilled Real Estate Agent

Why You Need an Expert

A skilled real estate agent can help navigate the complexities of the market, handle negotiations, and offer strategic advice to sell your home for the best price.

At Heart of Chicago Homes, we offer expert advice for both buyers and sellers to help you make informed decisions.

What You Can Do

  • Hire a Professional: Choose an agent with a proven track record in your area. They’ll know how to price your home, market it effectively, and handle negotiations.

  • Leverage Their Network: Agents often have connections with other professionals, like stagers, photographers, and contractors, that can help sell your home faster.


What Sells Homes the Most?

In summary, selling a home involves much more than just putting up a “For Sale” sign. Factors like curb appeal, updated kitchens and bathrooms, home staging, and strategic pricing play a significant role in selling your home quickly and for a great price. By focusing on these key elements, you’ll maximize your home’s appeal and increase your chances of a successful sale.

If you're ready to sell your home in the Chicago area, don’t hesitate to reach out. We offer expert guidance, free home value estimates, and more.


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 Need to Sell Fast? Get a Free Home-Selling Consultation!
Selling your home can be a smooth process with the right strategy. We provide a free consultation to help you explore traditional and alternative home-selling options.
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